Research and Development
Rokana Industries Plc maintain a very dynamic Research and Development Department to comply with the Government’s emphasis on backward integration and meet the customer’s demand for high quality products. In line with its revised mission to be a total brush company, the department is currently developing more new personal hygiene and household products using existing equipment and facilities. It has already concluded designs for the manufacture of street sweeper and easy sweep for tiles and carpets in the country.
The company’s business interest demonstrate a well articulated marketing concept. Thus the company’s products are marketed in all parts of the country through a network of depots, sales offices, distributors, commercial houses and major National chain supermarkets.
In line with the Government’s emphasis on non – oil exports Rokana’s quality products are being vigorously exported to Kenya, Cote D’Ivoire, Liberia, Togo, Cameroon, etc.
The company endeavours to maintain a highly competitive condition of services for its staff as evidenced by the low incidence of industrial strikes, low rate of staff turnovers, and high degree of loyalty and dedication within the organization. The company provides effective training schemes for its staff. Here the management and the workers relate as one family. The company also sponsors many social, charitable and development programs in all parts of the country.
At Rokana we believe in Success Through Excellence.
TOOTHBRUSH, which is one of Rokana’s quality products, is a household name in dental care and probably the most widely recognized brand throughout the world. The best toothbrush is the one you feel most comfortable using. Jordan has specially designed toothbrush that are most efficient, effective and a pleasure to use. Jordan brushes come in a large variety of head sizes, bristle stiffness and types. Rokana currently holds the fames of the FIRST and the BEST toothbrush manufacturer in Nigeria for Africa producing under franchise from Jordan.
Other Products Of The Company Include
ROKANA DRY AIRFRESHNER – special formulated ozone friendly, air odorize, dry sprays currently in two unique romantic fragrances of nature brand HALIMA and AFRICAN QUEEN.
- NUMBER 1. INSECTICIDE – also an ozone friendly spray pleasantly perfumed and with high lethal effects against cockroaches, house flies, mosquito’s and other insect pests.
- SPARKLE FURNITURE POLISH – a special furniture spray for effective cleaning/maintenance of households and office furniture
- NATUSAN BABY OILS, LOTION AND OINTMENTS – an internationally popular product brand developed from many years of medical research to protect babies against nappy rash and keep their tender skins lovely at all times.
- NATUSAN DRY SKIN LOTION – specially formulated with Vitamin E for use by classic adults particularly those with dry skin problems.
- ROKANA DENTALS STICK/PLAQUE REMOVER – a mint- flavoured double-ended plastic material for removing plaque, rooting out food residues between teeth and scrubbing the surfaces in the interdental spaces.
- SPARKLE TOOTHPASTE – a new toothpaste formulation containing ACTIVE FLOURIDE, which is absorbed into the tooth enamel hardening it. Sparkle toothpaste has three active ingredients, which act together to fight tooth decay.
At Rokana we believe in Success Through Excellence